- The Breakdown
- Posts
- How To: Lose $30 billion in 30 days 💸
How To: Lose $30 billion in 30 days 💸
Plus, planning your getaways just became a whole lot simpler

Hello, and welcome to today's edition of Founders International, your daily newsletter where we cover the stories, trends, and companies in tech and startups from outside of the US.
Here's what we have in store for you today:1. How to lose $30 billion in 30 days2. Healthy eating made cheap in Brazil3. Planning your group trips just became a lot easier
Read time: 3 minutes and 31 seconds
How to: Lose $30 billion in 30 days
This story is a little bit out of the wheelhouse of our topics we usually cover (tech and startups), but it overlaps with tech just a liiiiiitle bit 🤏, so I'm covering it anyway.
We're going to play a little game called, "guess who." I'm going to give three traits of a person, and I want you to guess who it is. Ready?
This man was number 3 on the list for richest people in the world
He has started many companies, which consists of one in the financial services space, another in solar, and even one in aerospace
He was once abducted and held for ransom
You were thinking Elon Musk, huh? Wrong!
It is this man!

This is Gautam Adani, an Indian billionaire and the chairman and founder of the Adani Group. The Adani Group is a publicly listed, multinational conglomerate made up of businesses in energy and utilities, transportation and logistics, defense and aerospace, and many many more.
Many people outside of India had not even heard of this man until the last year, when he shot up to number three in the wealthiest people in the world list. But, that all came crumbling down in the last week.
Hindenburg Research, a research company, dropped a BOMB, putting out a report that took them two years to do and looked into Adani's companies and wealth. Long story short, they accused Adani of “'brazen' market manipulation and accounting fraud," and that he is pulling the largest con in corporate history.
He has been doing what we'll call, "financial engineering," where he is loaning out money from one of his entities to other, using it as collateral for something else, while basing it on the value of one of his companies that he valued himself...
or something like that. Trying to understand all of it made my head spin

Anyway, the result of this report? Adani's company lost over $70 billion dollars of market cap, he himself has lost over $30 billion dollars of his net worth, and literally has cost India its spot among the world’s five biggest equity markets, as the country’s market cap dropped below France’s on Monday to $3.2 trillion.
Gautam Adani everyone. Billionaire tycoon, mover of markets, and home to a mustache I could only dream of having.
A whole foods diet, but on a Walmart budget
There is one major issue with the Whole Foods, Kowalski's, and other specialty super markets of the world: they literally leave a hole in my wallet after I'm done shopping.

But farm to table is taking on a whole new meaning because the Brazilian startup, Diferente. They are a grocery delivery startup that's whole business model, is literally delivering food from a farm to your table.
They say they are “the largest subscription foodtech for fresh organic produce in Brazil,” and they just raised $3 million to help get their app launched, enter new categories and SKUs, and get its second phase of artificial-intelligence-powered-customization underway this year. What does that mean? I don't know, but there's the magical word to get VC's pocket books open - A.I

There's a few key reasons why the company says this could work:
They are not doing instant delivery. They are willing to delivery less frequently knowing customers average orders will likely be larger
Brazilians are like Mr. Krabs, trying to part them from their money is like trying to take the white off of rice, it just doesn't work. Because Diferente buys directly from farmers, their prices can be around 40% cheaper than markets
Their customer acquisition cost is low due to the fact that Brazilians eat from home more, when comparing especially to the US
At this point, with their farm to table model, it may just be cheaper for me to buy my eggs from them compared to the grocery store. Or, from my old neighbor Leo who had chickens in his backyard. Call that out-back to out my behind
Travel planning just became a lot easier
Amsterdam-based company, Stippl, just raised €400k ($434k) to make your travel planning for your vacations a lot smoother.
Stippl is allowing people to dream, create, and keep track of their vacations, all in one place. Their app/website also allow you to share the plans you are making with your friends so you can all see the itinerary in one place, and adjust the plans together. There, you can also track all costs in your profile, and even split them up amongst people going on the trip on the platform.
They are also giving you the ability to see into your friends planned itinerary's from past trips, so then they can share it with you to see where they went, what they did, where they stayed, and all the other info that goes into planning a vacation.
It doesn't stop there either. Travel bloggers, influencers, hotels and others can use the platform to market content and pick up followers in their marketplace-esque feature. They can share their trips, routes, and content on the platform to reach a broader target group and generate additional income.
Lastly, you can just leave everything up to Stippl. They offer the option to copy complete trips already made by other members, or choose from one of the ready-to-go trips made by the Stippl team.
I'm going to have to add this one to my bucket of misses. I actually thought of this idea before, but thought, "meh, I'm good."
Don't believe me? Click this link to see a website I made up one day thinking through this idea.
Anyway, a sweet idea, and credit to the founders for making it happen. Definitely something I'll be trying in the future, and I'm 100% certain will be used by people around the world within a couple of years.
And that's all for today, if you want to get more follow us @Founders_Intl, or respond to this email. Yes, we respond to all emails, including yours. Try us.
Have an interesting news story, person, company or other sweet topic you want us to cover? Respond to this email with a link, short description, any any other relevant information, and your submission may be featured in a future issue.
What did you think of today's issue?
Respond with one of these emojis and let us know what you thought!
💯 Freaking sick dude🤷♂️ Meh, do better next time😑 Bruh, I might unsubscribe after reading that